The J. Peterman Company
SERVICES
UX/UI Design
Ecommerce
User Research
SEO
Email Marketing
Social Media
Web Design
ABOUT PROJECT
I truly enjoyed my time at this lifestyle brand/catalog. Leading a highly creative marketing team, we constructed the look, feel, and functionality of the website. We designed beautiful and clever emails that sold loads of merchandise. Stand-out campaigns include “Twelve Days of Christmas” which generated the majority of the company profits for the year, and “Red Wednesday,” the wildly successful precursor to Black Friday.